Start email marketing now: https://digitalmarketingtools.carrd.co/​ Make sure all recipients have actually opted-in to receiving your emails. Seriously. We can’t emphasize this point enough. Send your email campaign from a good IP address. That is an IP address that hasn’t been used by someone else who has sent spam in the past. Send emails through verified domains. Keep your email template code clean. Use merge tags to personalize the “To:” field of your email campaign. Show subscribers how to whitelist your emails, and ask them to add you to their address book. Avoid excessive use of “salesy” language (these are spam trigger words like “buy”, “clearance”, “discount”, or “cash”). Don’t “bait-and-switch” by using deceptive subject lines. Include your location. Include an easy way for subscribers to opt-out of your emails. Almost all of this is handled when you choose a reputable email marketing service.